One of India’s biggest IT services company, Tata Consultancy Services (TCS) renews $2.25 Billion Outsourcing Contract with Nielsen, a television rating measurement firm. This partnership, which was signed in October is a renewal of TCS’s existing collaboration with Nielsen. Two giants agreed for the deal 10 years ago, which was for $1.2 billion. As the […]

Amazon is investing heavily in its advertising business in India, and it has a dedicated team in Bengaluru creating innovative products for advertising. The company see good growth in the number of Indian sellers advertising on Amazon, said Colleen Aubrey, global vice president of performance advertising. She said that a number of India-first and India-focused