The pandemic has not just impacted businesses but also the education sector. Due to the COVID19 crisis, all the schools across the world have been closed resulting in more than 1.2 billion children being out of the classroom. Consequently, education has changed dramatically with the distinctive rise of e-learning whereby teaching is undertaken remotely and on digital platforms. People are coming around the idea of e-learning as research suggests that online learning has been shown to increase retention information. With the advancement of technology and the LMS platform, e-learning has become more effective than the traditional classrooms. People have started utilizing animation as an element to enhance the learning experience.
Animated videos are also gaining popularity in the corporate sector. Most corporates are using these videos to improve their brands and companies’ marketing. “The human brain is more receptive to images than words. So, instead of bombarding them with words, show them your story through explainer videos!” Aditya Vikram, the Founder, and CEO of Mystery Monks Entertainment, Mystery Monks is an Animation Company offering e-learning content development in a cost-effective and time-effective manner. It creates animated videos for marketing and educational purposes.
Exceptional Product Portfolio
Mystery Monk was established with a mission to deliver world-class service by creating Animation Videos and Short Animation films that leave a lasting impact on the audience. The engagement process makes it easy for the clients to surf for the right package, place an order, easily communicate with the professionals, and get a tailor-made video as preferred. It caters to these videos to all individual, business, and entertainment industry needs.
Mystery Monks has a product portfolio that includes 2D as well as 3D animation videos, interactive animation videos, short animation films, and animation for AR and VR applications. It is scalable in terms of developing content and under the e-learning services it offers, script conversions, PPTs, offline content to Interactive Animated Videos. In a span of over 6 years, it has successfully delivered over 1400 animation videos and films, for over 2000 customers. “We have a contingent workforce enabling us to scale really fast,” asserts Aditya. He affirmatively asserts that the team can deliver animated content as much as 1000 minutes per month and scale it to 5000 minutes per month within a period of 2 weeks.
Significance of Client feedback
The company has invested in state-of-the-art-technology developers to ensure that it delivers a high quality of service. As Mystery Monks has invested in software platforms, tools, processes, and experienced developers, the professionals too equally collaborate with the clients to help in the process. These services have distinguished Mystery Monks from the other video creators. According to Aditya, learning from clientele feedback is very important. He further adds, “Keep taking feedback from users. Build a product so good that people start talking about it enough for you to never have to spend much on marketing.” As a result, 90% of clients have stated that product videos have been helpful in the decision process.
One such client, Kshitij Doval (Unhu Entertainment LLP) was highly impressed by the training explainer video, he commented, “Mystery Monks has a very powerful team and I recommend everyone to try their service rather than going to any other noob in the industry. They know their work and have a set of great managers & creative people.” Presently, the customers span from multinational and large corporates to startups, to individuals. Besides, Mystery Monks has a healthy amount of repeat orders from its customer.
Future of E-learning
The pandemic has vastly affected the education sector but the education providers are striving to provide uninterrupted teaching. Nevertheless, if the lockdown and the education downturn continues, there would arise a real, pressing need for the innovators to come up with technologies that would help countries such as India, learn remotely—especially in the most remote and vulnerable regions. For more than 2 centuries nothing much has changed in the education sector, thus this crisis can be a wakeup call that there needs to be an alternative. Instead of waiting for a solution, innovators need to reconvene and re-engineer the education sector in order to make it beneficial for all the stakeholders.
Currently, due to the COVID-19 crisis, e-learning is gaining popularity amongst rural educators too. Aditya anticipates that the expensive educational institutions will be a thing of the past and due to e-learning, students will have access to high-quality education at a fraction of the cost while sitting at home. The crisis has also released opportunities for kids in rural areas. It is known that kids in rural areas did not have access to quality education. Especially in India, villages were deprived of the best educators but by introducing e-learning, these children too can gain access to top courses from the world from the comfort of their homes.
Presently, COVID-19 has allowed taking a trial to learn online. E-learning was not considered effective by many before the pandemic, however; the lockdown has resulted in people appreciating online education. “E-learning is effective and you’ll enjoy this more than your classroom lessons but don’t forget to go out, take breaks and socialize. Especially, once the COVID-19 is over,” concludes Aditya.
