According to a report, India’s Reliance Industries is looking forward to embedding its e-commerce app JioMart into WhatsApp by the mid of 2021. Mukesh Ambani’s Reliance industry – core business is oil and energy is now trying hard to step into e-commerce app. Last year in 2020, Reliance has raised about $26 billion from investors like Facebook & Google. WhatsApp has 400+ million users in India and this can be a good start for JioMart when it comes to gaining Indian customers especially when Grocery Delivery Apps like Amazon, Flipkart, and Bigbasket are already ruling the e-commerce in India.
How JioMart & WhatsApp collaboration will bring ease to Indians?
WhatsApp with more than 400 million users in India will provide access to the users to order groceries from Reliance’s JioMart without leaving the WhatsApp app. WhatsApp’s payment feature is now available for around 20 million users in India. This has been launched with support from banking partners including HDFC, Axis Bank, ICICI, and State Bank of India.
This payment facility from WhatsApp will also provide the user/customer to pay their bills without leaving the WhatsApp app and switching to other online payment options.
One of the key features of WhatsApp & Reliance’s JioMart collaboration will allow users to order their groceries through express delivery options by searching for local Kirana stores in their neighborhood.
3 Leading Grocery Delivery Apps in India
Bigbasket is among India’s first grocery delivery apps and is very much loved by Indians. This app brings the complete supermarket to the user’s fingertip. Bigbasket does offer one of the best discounts & cash-backs not just to their regular users but also to first-time users as a welcome gift. Bigbasket provides its customers with flexibility in payment with options like cash-on-delivery, e-wallets, net banking, and credit & debit cards.
India’s homegrown e-commerce giant Flipkart took advantage of the trust it has built-in eyes of Indians and launched its grocery delivery platform with the name Flipkart Supermart.
One unique feature of the Flipkart Supermart is “Buy Now Pay Later” where users can buy groceries on credit and can pay later.
Amazon Prime Pantry
When the e-commerce giant Amazon decided to expand its services with the option of a grocery delivery apps, Amazon Prime pantry happened. Amazon Prime Pantry received a very positive response from Indians because of some great discount offers and with the express delivery option (within 24Hrs).